Branding - BenRec
Debt collection agency branding and marketing
"BenRec" is a debt collection agency based in northern Morocco, it focuses on traditional direct marketing and uses Linkedin to promote its business.
I helped with creating the brand from zero, starting with the strategic pillar by choosing a strong positioning thanks to a market study that is taking into consideration customers, the competition, market trends, and constraints. The information was presented during a meeting with the company's manager.
The study conducted helped us to define and offer competitive services with affordable rates based on the market, and management costs.
The following list represents the tasks I have been in charge of :
Logo design, price list flyers, stationery, business cards, Linkedin page, the electronic signature for Gmail, and a database of prospects.

Business cards

BenRec logo

Price list flyers

Email signature

A wall Brand sign

Custom mugs

LinkedIn post

LinkedIn page

LinkedIn post